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The Seed

Authentic
mediation
with EVOCrh

The Seed

EVOCrh offers mediation, conflict resolution, and executive coaching services to develop and maintain a harmonious work environment.

Authentic
mediation
with EVOCrh

The Seed

EVOCrh offers mediation, conflict resolution, and executive coaching services to develop and maintain a harmonious work environment.
After over twenty-two years in management positions, founder Caroline Rioux paused to reflect on what mattered most and realized her gift for unraveling internal conflicts radically improved corporate culture. In 2021, Caroline, an accredited mediator and business coach, launched EVOCrh to reconcile workplace struggles and teach executives how to cultivate cohesive, collaborative, and productive environments. EVOCrh delivers intervention services and provides prevention training to companies across Canada, fostering growth and resolving diverse matters so employees and businesses can thrive.

The Synthesis

While Caroline explored other providers who could cover the practicalities, she desired a professional partnership that went further, one that would provide honest feedback, challenge her vision, and help her curate an authentic brand.
Caroline was recommended to Tansley by a professional contact just as she launched EVOCrh as a business and sought a website provider. She connected with Tansley because our team resonated with her story and demonstrated strong human expertise. With EVOCrh, Caroline began with a broad concept of corporate mediation that she aimed to define. Tansley’s support helped Caroline refine her expertise and set precise goals for her brand and digital presence. She valued Tansley’s holistic approach to marketing, going beyond a website to creating a comprehensive digital ecosystem that supported her business’s growth. Together, we built EVOCrh’s brand identity conceptually and aesthetically from the ground up and then communicated her story across her digital ecosystem.

The Growth

Tansley spearheaded the definition of EVOCrh’s branding, refining Caroline’s vision into strategic design and communications to enhance corporate culture.
From a revamped website to dynamic social channels and tailored tools, Tansley crafted a professional brand identity for EVOCrh that showcased Caroline’s conflict resolution and executive coaching expertise, cementing her as a market leader. Throughout EVOCrh’s inaugural year, Tansley produced original content that composed newsletters for EVOCrh that played an instrumental role in cultivating trust with Caroline’s clients. Personal narratives, including Caroline’s health journey, fostered relational trust and bolstered EVOCrh’s professional reputation. Through authentic storytelling, Caroline strengthened business relationships and attracted new clients eager to engage with her services.
Trust is the cornerstone of mediation and conflict resolution, and Caroline credits Tansley’s unwavering support for designing innovative content strategies that solidified this trust.
Tansley designed branded client proposal documents highlighting Caroline’s authoritative market position. The unified visual identity across all EVOCrh platforms and proposals bolstered client confidence and significantly enhanced the clarity and impact of Caroline’s communications. Streamlined design tools and consistent brand curation have empowered Caroline to focus wholeheartedly on business growth and client satisfaction. Tansley’s adaptive approach and accessibility have been instrumental in EVOCrh’s exponential growth, seamlessly aligning and adapting with Caroline’s evolving business needs.

Tansley and EVOCrh’s mighty collaboration led the company to double its profit in the past year, a testament Caroline attributes to Tansley’s transformative impact in elevating her business and expanding its impact.

“Without Tansley’s help, I would not be where I am right now, they made a total difference. The tools and content they created for me were a major win these past years, and I trust 100% that they will continue to guide me in the right direction. Tansley are my only partners for marketing and visibility, and I feel secure putting all my eggs in one basket with them.”

Caroline Rioux

Tansley’s blend of strategic insight, empathetic touch, and cohesive branding has elevated Caroline’s work and propelled EVOCrh to new heights.
As Caroline looks to the future and diversifies EVOCrh’s services, she trusts Tansley to continue steering her toward innovation and maintaining EVOCrh’s leadership in professional conflict resolution.

The Fruits

Our collaboration with EVOCrh doubled the total number of website visitors each year and increased the SEO reach by over 200% yearly. Our sustainability services maintained a 66% newsletter open rate each year.

Services Provided

  • Logo Design and Brand Development
  • Website Design and Development
  • Website Copywriting and Content Creation
  • On-going Website Support Services and Administration Training
  • Social Media Platform Channel Branding
  • Newsletter Design and Development
  • Original Content Creation w/Interviews and Surveys
  • Content Publication and Scheduling
  • Brand Curation and Optimization
  • Branded Supplemental Material
  • Monthly User Behavior Data Collection on all Digital Ecosystem Channels
  • Web Hosting and Digital Ecosystem Sustainability
  • Monthly Creative Strategy and Creative Consultation

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