Consumer Research

When your company understands the values, feelings, motivations, and buying behavior of your Digital Customers, you can deliver what they want. Tansley’s strategic team helps your business delve deeper into your target customer’s mindset by collecting vital consumer research using creative means. After gathering the information, we assemble personas for your primary, secondary, and tertiary Digital Customers to identify who you want to target with your product and services. Our ability to harness valuable consumer research effectively empowers us to build intentional marketing campaigns that invite your diverse customers to engage with your brand. Our consumer research helps us uncover your consumers’ perceptions so we can elevate your brand value to grow your customer base, loyalty, engagement, and sales. Our proven customer exploration process has established Tansley as a leading Montreal consumer research firm.