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PRESENT

Susan McCalmont's
Objet Trouvé Name Presentation

Location & Competition

Main Location

Multifaceted Art Gallery
Offers membership and artist residence
Free exhibitions and performances
Art and wine appraisal
Workshops and lectures
Community events
13 minutes walk from State Capitol

A multifaceted art gallery that creates community with original art, education, creativity, and meaningful connection. 

11 NW 11th St

Large city art gallery
Free exhibitions and performances
Innovative studio classes for adult and teens
Camp contemporary and early chilhood studio classes
For more than 30 years, Oklahoma Contemporary has been a vital resource for contemporary art experiences of all kinds in the region.
Website

1 NE 3rd St

Community and familly oriented art space
Offers membership and artist residence
Free exhibitions and performances
Open space creative market and online soon

ARTSPACE at Untitled is an environment designed to stimulate creative thought and new ideas through contemporary art. They are committed to providing access to quality exhibitions, education programs, performances, publications, and engaging the community in dialogue and a collaborative creative experience.

Website

816 N Walker Ave

Contemporary art gallery
Shares OT artists
Event venue rental available
No online store

Nault Gallery offers fine paintings from experienced artists: regional, national and international. Most all of the artists in the gallery’s stable have been painting for over 20 years…… many hold advanced degrees.

Website

2928 Paseo

Contemporary art gallery
Located in Paseo arts district
No online store
The gallery showcases artwork by talented established and emerging Oklahoma artists with diverse styles ranging from classic and representational to abstract and nonobjective. New exhibits are presented each month featuring works by individual member artists as well as member group shows.
Website

Exploratory Survey

Results
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are avid collector of various types of original artwork
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feel that their home closely embody their character
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feel that their friends and family closely embody their character
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enjoy delicious food and wine
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enjoy attend art exhibition
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enjoy visiting their friends at their houses
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are members of an organizations that produce artistic or cultural events
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says "Friends" is a word that make them feel comfortable
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says "House" is a word that make them feel comfortable
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says "Art" is a word that make them feel comfortable
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says "Studio" is a word that make them feel welcoming
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says "House" is a word that make them feel welcoming
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says "Garden" is a word that describe a friendly environment
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says "Studio" is a word that describe a friendly environment
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says "House" is a word that describe a friendly environment
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says a "Gallery" is a location where they would attend an intimate gathering with like-minded individuals for enriching conversation
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says a "House" is a location where they would attend an intimate gathering with like-minded individuals for enriching conversation

Customer Value

Rooted in Community

Prestigious

Established

Historic

Influencial

Exclusive Benefits

One-Of-A-Kind

Opiniated

Feel Important in The Community

Drink Wine and Martinis

Professional

Primary Persona

Female 35 year old or older

Working professional

College educated

Earns over a $150,000 annually

Engaged in community activities

Owns original art

Brand That Share Same Value

A Name That Tells a Story

Connection and art are essential to humanity.

They inspire discovery and meaningful relationships.

A familiar space nurtures creative curiosity and lasting friendship.

Experience exceptional fine art.

Enjoy delicious food and wine.

Learn from stimulating programs.

Engage in valued conversation.

Create your artistic connection.

Welcome, to

Oklahoma City

House Of Art

okchoa.com

Consideration

House of Art is an exclusive name in Oklahoma

OKC House of Art is easy to remember

OKC House of Art is easy to position in SEO

okchoa.com is graphic, memorable, and available

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