The value of app integration.

Creative Director and Partner

Choosing the right tool is never easy. Whether it’s a cell phone, a toaster, or a circular saw, a simple decision to purchase the right tool can quickly evolve into a complicated evaluation full of options, opinions, and variables. Unfortunately, businesses face the same stressful and time-consuming process when they select practical applications for their business.

The online economy has evolved drastically in the last ten years. Bespoke project management or accounting solutions that cost several thousand dollars a decade ago are now available for a few hundred dollars. So chances are, there is an affordable online software that can dramatically increase your productivity and improve your customer relationships.

The Digital Ecosystems we develop at Tansley include applications designed to improve performance.  Since we focus on doing more with less, we don’t always have to create custom-made solutions.  Instead, we provide significant savings to our clients by using plug-and-play applications.

There are more than 15,000 online software programs. The applications can help your business maximize efficiency and productivity in countless areas, including sales, customer service, retention, and loyalty. Every business is distinct. However, every business can improve its processes using suitable applications.  Here are a few business areas and appropriate online applications that can save time and improve productivity.

Popular apps for businesses

Finances

Finance applications such as Quickbook and Momenteo are proven accounting tools that save businesses critical time and money.  Each app offers a straightforward online platform that simplifies how companies track expenses, create budgets, send invoices, and produce reports.

Customer Interaction

Over 12 million people around the world utilize newsletters.  The marketing content medium strengthens connections to existing customers and creates new links with new customers. Applications like MailChimp or Active Campaign enable users to create a contact list, schedule campaigns, send massive digital submissions, and track user interactions. Mailing list management applications are easy to use and offer simple website integration to collect subscriptions actively.

Customer Expectations

SurveyMonkey and Google Form are survey applications that allow businesses to create questionnaires to collect data from their customers. Once a company completes a questionnaire, they simply share a link (produced by the app) that users can click to access. Then, the application tabulates the data on an online platform where companies can access the information and export reports.

Potential Customer Tracking

Applications like Pipedrive, Zoho CRM, and Hubspot CRM increase productivity and sales efficiency using a straightforward online platform that manages customer contact information and interactions.

Project Management

Apps like Asana and Monday are flexible project management platforms that quickly adapt to your business.  The applications allow teams to create and manage tasks, share documents, and communicate efficiently to save valuable time throughout the life of a project.  

Social Network Management

Hootsuite, Buffer, and Agorapulse are robust Social Network applications that allow you to efficiently manage your social media sites and understand your customers’ engagement.

Please contact Tansley to learn more about what applications help improve your Digital Ecosystem’s efficiency and functionality.

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